Binh Thuan on track of searching markets for advantageous agricultural exports

28/09/2021, 09:44

BTO – Dragon fruit is nominated as the first advantageous agricultural product in the list of 11 fruits that have been identified by the Vietnam Ministry of Agriculture and Rural Development. Similarly, Binh Thuan also realized the competitiveness of this fruit as the fruit’s growing area and harvested output is expanded and ranked as the country’s largest ones. Therefore, it is necessary to proactively search for potential consumption markets (besides China), bringing the best economic efficiency to the localities.

Binh Thuan's advantangeous products.

Undeniably, fresh dragon fruit is grown in Binh Thuan mainly depends on Chinese markets over the past time in the form of cross-border trade exports. According to figures released from the Departments of Industry and Trade of Lang Son, Lao Cai, Ha Giang, Quang Ninh, a majority of Vietnam’s dragon fruit are exported to China, the world’s biggest population country.
In the 2016-2020 period alone, there are over 6 million tons of Vietnam’s dragon fruit have been brought to the northern border gates. Of the sum, Binh Thuan’s dragon fruit accounts for the majority.
However, due to the impact of the Covid-19 pandemic, China has strengthened restrictions and limitations on fruit exports, leaving many difficulties for the local advantageous agricultural farms. In the face of the new situation, Binh Thuan has actively boosted promotion to search and expand its consumer markets, reducing the dependence on a sole market. Although the epidemic is complicatedly ongoing, the province’s authorities and businesses have made all efforts to connect dragon fruit consumption with traders via online conferences and forums.
Typically, a teleconference on dragon fruit exports between Vietnamese exporters and their partners with Indian and Pakistan was co-hosted by the Vietnam Trade Promotion Agency (Vietrade) and the Vietnamese embassies in both India and Pakistan. On August 5th on Zoom and Facebook platforms. According to the Department of Agriculture and Rural Development of Binh Thuan Province, the province currently has 33,750 hectares of dragon fruit, of which 11,000 hectares meet the VietGAP standards, and 517 hectares meet the GlobalGAP ones. In 2020, the output of dragon fruits harvested here reached nearly 700,000 tons. According to the Vietnam Trade Promotion Department, the conference is expected to contribute to connecting and bringing fresh dragon fruit from Vietnam in general and from Binh Thuan in particular to the two countries’ markets.
Next, another teleconference to promote Vietnamese dragon fruit to potential export markets via Zooms, Tencent, and Facebook has also been successfully held in September 2021. Besides the presence of functional departments, 12 units of Binh Thuan dragon fruit Association and enterprises, cooperatives also participated in the event. Thanks to the support of Trade Promotion Departments, some initial connections have been created between Binh Thuan’s enterprises and foreign partners, namely Gajanan Ashirwad Industries, Auroch Agro Products Pvt Ltd, Anycaan Business Trade & Solutions Pvt Ltd (India), or some markets in Australia, Japan, China and European markets, etc.
Regarding this event, leaders of the Department of Industry and Trade shared that: the conference ended successfully and offered opportunities to both parties in terms of contract connection, price exchanges, product specifications, etc.

Translated by My Thien (Source: Binh Thuan Online)

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Binh Thuan on track of searching markets for advantageous agricultural exports