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The deal between Novaland and The PGA of America aims to bring a new standard of
Golf Academies & Golf course operational standards to Vietnam. The PGA and
Novaland will work together to develop world class Golf Academies & Junior Golf
programs aimed at producing the Champion Golfers of the future. The PGA of
America will also endorse the exclusive branding of Novaland golf properties in
Vietnam.
Novaland has also partnered with IMG – a leading global corporation specializing
in sports, events, media and fashion - to bring a series of international golf
tournaments featuring some of the world’s best golfers right here in Binh Thuan.
Arjun Chowdri, Chief Innovation Officer of The PGA of America, said: “Vietnam is
one of the fastest-growing golf tourism markets in the world, and we’re seeing
the game of golf utilized as a key vehicle for that growth. We are incredibly
excited to partner with such a well-renowned company in Novaland that is
committed to the development of the game and will help us position the PGA of
America and PGA Professionals at the forefront of that growth.”
CEO of Novaland Bui Xuan Huy said: “Novaland believes in Binh Thuan to attract
many enterprises and will become a desirable tourist destination of both the
region and the world.”
In addition, Novaland also signed a cooperation agreement with Accor to manage a
series of hotels with a scale of approximately 1,500 rooms located in
hospitality properties invested by Novaland in Binh Thuan and Ba Ria Vung Tau.
The hotel chain with the brands Novotel, Mövenpick, MGallery and Mercure will
offer a comfortable resort experience to domestic and international travelers.
Through the last 27 years, Novaland has become the leading prestigious real
estate developer in Vietnam, with over 40 diverse projects providing outstanding
products to meet the increasing demand of customers, such as: residential,
villas, shophouses and 24/7 offices with a large land bank in key locations in
Ho Chi Minh City and neighboring provinces, and over five hospitality-real
estate projects in large cities and provinces.
Novaland will implement phase 2 of its development strategy from 2019 -2023,
focusing on core businesses in the middle – high segment. The accumulated and
currently research and development land bank of Novaland covers about 4,300ha
for three key product lines including: housing projects in Ho Chi Minh City;
satellite urban areas in Dong Nai province; and tourism development projects of
international standards in cities with great tourism potential.
Source: VNA
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