The Red River delta province of Hung Yen opened the Longan Festival 2018 on August 11 to popularize the trademark and honour the provincial specialty product.
Visitors at the Hung Yen's Longan Festival 2018 (Photo: VNA)
The festival, the second of its kind, hosted
over 50 pavilions which showcased the fruits harvested from various gardens
in the province. Cultivators estimated that this year’s output will be 30
percent higher than the last year’s, but the price will remain stable thanks
to the fruit’s high quality and cleanness.
Speaking at the event, Deputy Chairman of the
Hung Yen People’s Committee Nguyen Minh Quang said this year’s festival is
of a larger scale compared to that of last year and creates a chance for
consumers to have more accurate information about longan originating from
the province, believed to be the cradle of the fruit in Vietnam.
Director of the provincial Department of
Agriculture and Rural Development Nguyen Van Doanh said many cooperatives
and production teams cultivating longan on a large scale have been
established in Khoai Chau, Kim Dong and Tien Lu district and Hung Yen city,
forming a specialized cultivation area.
The trees are cultivated in a way to ensure
the food safety and origin traceability so as to maintain the fame and
prestige among consumers.
As for the sale of longan, Director of the
provincial Department of Industry and Trade Nguyen Van Tho said the
department has held many trade promotion activities to popularize the
product among the localities inside the country.
Besides, the department has also invited
businessmen from China and Republic of Korea to the province to sign
contracts. So far, nearly 100 contracts have been signed for nearly 3,000
tonnes of longan to be sold at supermarkets like Big C, Hapro, Sai Gon and
Fivimart. Importers from the US, China, Japan and the Republic of Korea have
also agreed to buy the fruit.
Source: VNA